Clorox® Clean-Up® Cleaner + Bleach
Work Created:
Magazine Advertisements
Poster Advertisement
Digital Banner Advertisement
Guerilla Advertisement
TV Spot
Overview: My group created a product campaign for Bose Noise Canceling Headphones 700 in the Spring of 2021. This campaign focused on promoting Bose Noise Canceling Headphones 700 as more than just a high-quality product.
Group members: Olivia Ford, Cliff York, Ryan Breard, Makiyah Owens
Goal: This campaign is aimed to convince Gen Z consumers that Bose Noise Canceling Headphones 700 not only cancel noise but also has a high-quality sound that allows them to escape into their own world.
Approach: To do this, our campaign focused on creating visuals in which headphone users are “immersed” into what they are listening to. From music to podcasts to movies, Bose Noise Canceling Headphones 700 will make consumers escape to a new reality.